Mass Merchandisers

Stores with typically large formats typically offering a wide range of product categories.

ARTICLES

Private Eye: Freshly Baked Private Brands

Our secret shoppers seek to find if their local retailers' private label bakery products are a great value - or half-baked ideas.
By Douglas J. Peckenpaugh
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Each month, we send our secret shoppers out to investigate the prices and promotions of several U.S. retailers and report how each store’s private label brands hold up. This month, PLBuyer sent three of its secret shoppers to check out trends in Bakery/Baked Goods.


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Exclusive Look at Private Label: Great Value Naturals

By Jamie Grill-Goodman
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Last November Walmart entered the “green” cleaning space with the introduction of Great Value Naturals (GVN), a private brand of all-natural household cleaners. 


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Evolution of the Discount Channel

Savings and successful private label programs at discount retailers have shown a worthwhile value to many—paving the way for expansion in the discount channel in 2014.
By Jamie Grill-Goodman
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Unlike many retail stores, brick-and-mortar shops in the discount channel have been able to successfully evolve during hard economic times—so much so, in fact, to the point that many of the discount retailers are announcing expansion in 2014.


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Focus on Digital: Madness Can Be a Sane Choice For Engaging Promotions

By Jim Wisner
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As we escape the cold, wintery doldrums of February, March brings the promise of spring, warmer weather and the unshakable grip of one of America’s greatest pastimes: the office March Madness pool.


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Following The Buzz

Health and Value Through Private Label

By Jamie Grill-Goodman
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By now, many of you may have forsaken your New Year’s resolutions or, if they involved proclamations of healthier living, perhaps put them off until spring when the weather reminds you of approaching beach trips and bathing suits.


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Target Goes International with Peter Pilotto Launch

By Jamie Grill-Goodman
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Target will launch its new exclusive fashion collaboration with Peter Pilotto February 9, offered internationally through Net-A-Porter.com.


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Category Insights: Growing Frozen Store Brand Appetizer Sales

Ethnic, upscale and healthier products help differentiate the range of available frozen store brand appetizers.
By Douglas J. Peckenpaugh
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According to the September 2013 “Frozen Food Market” report from Transparency Market Research, the global frozen food market is projected to reach $293.75 billion by 2019, up from $224.74 billion in 2012.


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Dollar General Edges Out Walmart in Kantar Retail Price Point Survey

By Jamie Grill-Goodman
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Dollar General tops Kantar Retail’s opening price point survey, narrowly beating out Walmart Supercenter, with private labels having a more significant impact than before. 


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Consumer Reports Tests Store Brand Dish Detergents

By Jamie Grill-Goodman
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Consumerreports.org recently tested store-brand dishwasher detergents from Costco, Kmart, Target, Trader Joe's, Walgreens, Whole Foods, and other retailers.


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Cover Story

Top 35 Private Label Retailers

U.S. retail giant Walmart again leads the private brand pack on our exclusive annual Top 35 list—one that saw some significant shifts.
By Douglas J. Peckenpaugh
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The private label business in the United States continues to accelerate, growing in diversity and focus. While consolidation ever changes the look of the playing field, U.S. retailers clearly see the strength in promotion and development of their store brands.


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Multimedia

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September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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