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Excitement reaches peak for first PLBuyer conference, June 5-7 at the Hilton Chicago.
The beverage aisle continues to be a very innovative category, especially when it comes to private label products.
To help promote trial and awareness of their private labels, more and more retailers are turning to in-store sampling.
Our PLBuyer secret shoppers were a bit confused and didn’t find a lot of private label choices when it came to deli items.
This month’s new food products include mini cheesecakes and pastries, microwavable rice, couscous, pickled garlic, barbecue sauces and rubs, salsa, jerky, and English toffee.
Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.
The June 2013 Issue of Private Label Buyer includes a cover story on the PLBuyer PLB 360 conference, as well as Category Insights on frozen food and meats and general merchandise. Check it out today!
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