Data

The statistics and information you need to understand current growth trends in the private label industry.

ARTICLES

Category Insights: Frozen Store Brand Trend Synergies

Not keeping up with trends can lead to stagnation, and Frozen Foods segments like bread, dough and ice cream are facing their fair share of shifts.
By Barbara T. Nessinger
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A look at select subsets of private label Frozen Foods illustrates the ever-shifting dynamics of shopper preferences for specific types of generally the same foods.


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Category Insight: Healthful Quick Fixes

As health-and-wellness takes a foothold in beverages, the market shifts, spotlighting juice, smoothies and water.
By Jeanette Driscoll
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We’ve come a long way from plain juice and water. With the current focus on anytime, anywhere meals, more consumers are looking for a nutritious quick fix in liquid form.


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Category Insight: Store Brand Spreads

Specialty products and attributes drive spreads sales.
By Douglas J. Peckenpaugh
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The Spreads category has begun to see more diversity, with a nice selection of products beginning to appear at drug and dollar stores, as well as the usually solid grocery channels.


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Category Insight: Private Label Personal Care

Analysis of private label Personal Care yields some noteworthy trends.
By Barbara T. Nessinger
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According to IRI, two areas show strong performance—and ongoing potential—for private label within the Personal Care category: male-specific Personal Care products like deodorant and hair color, as well as skin care products like lotions and liquid soaps/sanitizers.


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The Hot List: Non-Food

Forward-trending store brand products to watch
By Douglas J. Peckenpaugh
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Over 80 segments made the cut for this year’s Hot List for non-food products, with some new items of interest surfacing, and others jockeying up and down through the ranks.


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PLBuyer Index: Big-Picture Private Label Strength

Bakery’s back, Edible and Frozen are slipping, but the big picture’s still rosy for private label.
By Nikki Baird
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The May 2014 4-week period closed on May 19, providing early insight into spring and a view into private label’s health as the school year began to come to a close.


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DIY Empowerment Through Store Brands

By Douglas J. Peckenpaugh
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DIY (“do it yourself”) as an ethic and movement has a long and storied history, perhaps tracing roots back to ancient Greek-Italian cultures in southern Italy who constructed elaborate, high-end IKEA-like buildings complete with coded symbols on the end of the mass-produced, interconnecting parts illustrating assembly details—groundwork and inspiration for private label long before A&P began pivotal branding its own baking powder in the late 19th century.


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Bright Spots in Store Brand Cosmetics

Points of struggle and strength avail themselves in cosmetics
By Jeanette Driscoll
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As private label struggles to gain traction in the cosmetics category, retailers are offering high-functioning and distinctive store brand products to remain competitive.


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PLBuyer Index: Days of Moderation and Balance

Rapid growth slows somewhat possibly indicating the beginning of a period of moderation
By Nikki Baird
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April’s 2014 4-week period that closed on April 20 give a fairly complete glimpse of how private label faired during the Easter holiday shopping period.


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Category Insights: Paper Products

Category Insight: Unique Private Label Paper

A focus on quality, innovative designs and national-brand-better performance helps private label paper products soar
By Barbara T. Nessinger
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Private label paper products have performed well over the past year, according to IRI, with dollar sales increases from last year in all categories but one—disposable cups—greater than the national brands.


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Multimedia

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September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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