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Retail has seen significant change in the emphasis placed by retailers and consumers on private label.
Unlike many retail stores, brick-and-mortar shops in the discount channel have been able to successfully evolve during hard economic times—so much so, in fact, to the point that many of the discount retailers are announcing expansion in 2014.
Say “cross channel” to anyone in Europe, and their first thought always used to be someone is going to either swim from France to England, or vice versa.
Whole Foods Market might only currently sit at No. 30 on the PLBuyer Top 35 Private Label Retailers list, but this landmark retailer continues to make moves that will add significant momentum to its business—most notably in the areas of private label and overall retailer branding.
Retailers are quickly evolving into more than just a means to an end—well beyond simple transaction—and the captivating aspect of that picture is lifestyle branding.
PLBuyer, the authority on private label business, has named Whole Foods Market its 2014 Retailer of the Year.
Until recently, product packaging hadn’t really changed much. Some visual branding and information that described what you were buying was all that was fit to print.
"In the private label world, dairy has always been the leader,” said Alan Hiebert, senior education coordinator for the International Dairy-Deli-Bakery Association (IDDBA).
Wegmans is offering lower prices on store brand baking products this holiday season.
The private label business in the United States continues to accelerate, growing in diversity and focus. While consolidation ever changes the look of the playing field, U.S. retailers clearly see the strength in promotion and development of their store brands.