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A new white paper from Canadian branding and design firm Shikatani Lacroix says retailers who are refreshing their private label programs must bring products that cater to Hispanic and immigrant markets to capture the largest future growth in the industry.
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Manufacturers or retailers need to identify brands that best fit their needs before they pay to license them. And licensing partnerships must be strategic and serve the needs of parties on all sides of the equation – brands, manufacturers and retailers – to succeed.
The following stories were the top 10 most-read items posted to the PLBuyer website during the month of April—and we’ve collected them here for quick and easy review. Click through to read the full stories.
No brand is immune to crisis.
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