Private Label Buyer Magazine

PLB April 2014 cover

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April 2014

The April 2014 issue of Private Label Buyer includes articles on Omnichannel, store brand sauces, and more. Check it out today!

Cover Story

Omnichannel: The New Path to Purchase

Omnichannel poses multiple challenges—and significant opportunities for private label.

Omnichannel is one of the hottest topics in retail today. Econsultancy describes it as “an integrated sales experience that melds the advantages of physical stores with the information-rich experience of online shopping.”


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Category Insight: Store Brand Household Products

Private label trash bags and food storage bags see increased sales and a strong set of desired features.

While private label foil and plastic wrap have suffered sales losses as of late, food and trash bags have all seen respectable gains.


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Category Insight: Store Brand Candy Cravings

Private label candy and gum sales are up, offering opportunities for store branding in the checkout aisle.

Whether Easter excites you professionally over a spike in candy sales or you personally crave bunny-shaped sweets, April should be a good month for candy.


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New Products: April 2014

This month’s new food products include single-serve coffee, yogurt with toppings, gourmet lollipops, mini cheesecakes, crunchy cheese curls, red & white sour gummis, chocolate truffles, all-natural edamame, natural black tea, and dark chocolate-covered cranberries.


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PLBuyer Index

2014's Private Label Early Winners and Losers

Private label and national brands raised prices, with private label showing a greater relative increase - and share of units did not fall.
As we settle into 2014, we turn the corner on the first complete year of the PLBuyer Index; our first reported period ended back in February 24, 2013.  

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Private Eye, Sauces: Store vs. National Brands

Our secret shoppers head to their local retailers to discover merchandising tactics related to private label sauces.

It seems private label sauce categories have plenty of room to grow. Meat sauce/marinade/glaze was up almost 15 percent to $41 million with only a 4 percent share, according to IRI data for the latest 52 weeks ending January 26, 2014.


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Exclusives: Merchandising Trends

Private Label Merchandising Today

As private label evolves, associated merchandising tactics must likewise change with the times.

 In order to gain current insight into the best merchandising practices for today’s private label retailers, Douglas J. Peckenpaugh, editor-in-chief of PLBuyer, sought perspective from Jeff Weidauer, vice president, marketing and strategy for Vestcom. 


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In & Out of the Box: Time to Freshen Up Your Passport

While Stephens has long said that thinking “inside the box” is often appropriate, since answers to 90 percent of retail problems can be found inside the four walls of the store, the new title for his regular column includes that remaining 10 percent. In today’s retail world, we all live “In & Out of the Box.” —DJP


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Doug's Drift

Private Label & National Brands - Can't We All Just Get Along?

Retail has seen significant change in the emphasis placed by retailers and consumers on private label.


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Following The Buzz

Store Brand Promotions for Easter

With Easter approaching, egg sales are likely on many retailers’ minds.
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Multimedia

Videos

Image Galleries

November 2014 New Non-Food Products

This month's new non-food product are bottles and hair care.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB October 2014 cover

October 2014

The October 2014 issue of Private Label Buyer includes new perspectives on produce, as well as category insights on pasta, rice, and potatoes. Check it out today!

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Private Label Segments

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