Private Label Buyer Magazine


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April 2012

Volume: 26
Edition: 4
Check out the April 2012 issue or go to the Digital Editions page to view the interactive magazine
Special Report

Cup of Convenience

Private label is an opportunity area for convenience stores that are willing to make a commitment to executing the right strategy.
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Canned Fruit & Vegetables

Shelf Stable

While sales of fresh fruits and vegetables are on the rise, the canned varieties are relatively flat. The good news is that private label products have gained market share and found success by providing cost-conscious consumers with their pantry staples.
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Feminine Hygiene

Feminine Mystique

Private label has made inroads into the feminine hygiene category.
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Special Report

The Hot List

Made up of non-food categories that saw dollar sales across food, drug and mass merchandise outlets (excluding Walmart) expand 10 percent or more during the 52 weeks ending Jan. 22, 2012, PLBuyer’s Hot List includes fewer categories than last year’s version (38 vs. 51).

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Tactics Watch - Pricing

Price Check

Here’s how to develop a pricing strategy for your private label products that reflects their value without leaving too much profit on the table.
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Merchandising Report: Dairy

Like No Udder

Each month, PLBuyer brings you a different Merchandising Report, which will give you a snapshot of private label ads and key facts for a particular category or product segment.
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Lynn’s Lowdown

Well, Isn't That Convenient?

This issue, the cover story focuses on what’s happening with private label at convenience stores.
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Thinking Inside the Box

The Time To Wow is Now

I was recently at the PLMA roundtable discussing new product development.

Not long ago, we had clients here in our home base of Toronto for a whole week doing workshops on NPD.
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Image Galleries

November 2014 New Food Products

This month's new food products are Flours, crepes, lollipops, several candy items, pancakes, dip, fish, raisins, pizza, almond milk, peanut butter, and a breakfast bowl.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB November 2014 cover

November 2014

The November 2014 issue of Private Label Buyer - its last issue - includes articles about the retailer as manufacturer and OTC/healthcare items, as well as category insights on pizza and household goods. Check it out today!

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Private Label Segments

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