Items Tagged with 'secret shopper'

ARTICLES

Private Eye

Merchandising Private Label Condiments

Merchandising Private Label Condiments
December 2, 2013

While many shoppers are looking for the old standards in the condiment aisles, there are some new items popping up, as well.


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Private Eye: Personal Care

Private Label Gets Personal

Our secret shoppers head to their local retailers to find out what’s happening in personal care.
September 12, 2013

Soap was a more than $4 billion category for the latest 52 weeks ending July 14, 2013, up 2 percent, according to IRI data.


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Private Eye: Frozen Foods

Frozen Foods

Our secret shoppers head to their local retailers to find out what’s happening in frozen foods.
August 14, 2013

The frozen food department accounted for $41 billion in sales in 2011, according to Nielsen records compiled for the 2012 PLMA Private Label Yearbook.


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A Walk Down the Aisle - Beverages

What to Drink?

July 18, 2012

The beverage aisle continues to be a very innovative category, especially when it comes to private label products.


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A Walk Down the Aisle - Deli

Meat the Truth

June 15, 2012

Our PLBuyer secret shoppers were a bit confused and didn’t find a lot of private label choices when it came to deli items.


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Multimedia

Videos

Image Galleries

April 2014 New Non-Food Products

This month's new non-food products include sunscreen bands, makeup remover, lip balm, jumbo cotton balls, healing ointment, and a shelf-management system for better merchandising.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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THE MAGAZINE

Private Label Buyer Magazine

PLB April 2014 cover

April 2014

The April 2014 issue of Private Label Buyer includes articles on Omnichannel, store brand sauces, and more. Check it out today!

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NBB Private Label Foods

Which factors will drive further awareness—and development—of national-brand-better (NBB) private label foods?
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Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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