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Items Tagged with 'secret shopper'
While many shoppers are looking for the old standards in the condiment aisles, there are some new items popping up, as well.
Soap was a more than $4 billion category for the latest 52 weeks ending July 14, 2013, up 2 percent, according to IRI data.
The frozen food department accounted for $41 billion in sales in 2011, according to Nielsen records compiled for the 2012 PLMA Private Label Yearbook.
The beverage aisle continues to be a very innovative category, especially when it comes to private label products.