Items Tagged with 'Essential Everyday'


Supervalu CEO: Private Label Program At Heart Of Recovery

October 24, 2012

New Supervalu CEO Wayne Sales talked with analysts on a conference call last week after announcing second quarter earnings results and said that the company needed to return its focus to platforms that encouraged competitive pricing and taking costs out of the business – namely, its private label program.

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Special Report - Supervalu

Can Essential Everyday Carry The Torch For Supervalu?

September 13, 2012
The flagship private brand for Supervalu will double in product size by the end of fiscal 2013. Will it be enough for the struggling retailer?
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Supervalu PL Still Has ‘Tremendous Opportunity’

July 19, 2012

When Eden Prairie, Minn.-based Supervalu last week announced that it posted lower-than-expected earnings and that its board was undergoing a strategic review of the company, the grocer had other announcements to make.

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Supervalu Talks Private Label With Shareholders

July 17, 2012

At its annual meeting with shareholders Tuesday in St. Louis, Supervalu CEO Craig Herkert told the audience that the past two years had “not been easy years for Supervalu. They did not meet our own or shareholders’ expectations.”

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Supervalu's Future: Will It Survive?

July 12, 2012

As Supervalu announced Wednesday that it would explore strategic options, including a sale of the company, after sluggish first-quarter sales, the question is whether the company will be around long enough for its private label program to help steady the ship.

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Supervalu Expanding Essential Everyday

June 14, 2012

At a special event in New York City this week, Eden Prairie, Minn.-based Supervalu announced that it would expand its Essential Everyday private label brand to 2,700 products across more than 100 categories by 2013.

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Image Galleries

July 2014 New Food Products

This month’s new food products include coffee, energy bars, healthy pizza for kids, specialty sauces, Greek yogurt dip, gelato, puffed grain snacks, snack seasonings, and much more.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB July 2014 cover

July 2014

The July 2014 issue of Private Label Buyer includes articles on changing retail dynamics as well as category insights on store brand cosmetics and paper products. Check it out today!

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