ShopSmart magazine, a production of Consumer Reports, reports in its June issue that shoppers can save 40 percent on beauty products with private label items rather than national brands.

A trio of private brands at Walmart are helping increase the credibility of the retailer’s fresh food offerings, according to new insights unveiled in Sightline, a new in-depth report from My Private Brand.

Detergents are a $7 billion category, with private label holding a 4.4 percent dollar share and a 6.7 percent unit share (1.4 billion units), according to Nielsen records compiled for the 2012 PLMA Private Label Yearbook.

Walmart Canada announced Thursday that it would begin selling a raccoon repellent garbage bag under is Great Value private brand.

Parent’s Choice Sensitivity Infant Formula with Iron has been repackaged in a newly designed pack, containing a scoop handle that slides into the lid corner.

A new report from market research publisher Packaged Facts says that supercenters are being viewed as viable alternatives to supermarkets for food purchases.

Marketside Family Size Butternut Squash Ravioli is stuffed with butternut squash, ricotta, mozzarella cheese, Monterey Jack cheese and a blend of spices.

While some of us saw the biting cold weather begin in 2013, the first month of the New Year also ushered in something else. Mass merchandiser Walmart officially got on board with celebrity collaborations.

The world’s largest retailer, Walmart, also is atop the PLB Top 35 list of the largest private label retailers in North America.

The world’s largest retailer saw a significant drop-off in private label promotions last week, according to data provided exclusively for PLBuyer’s eReport by Chicago-based market research firm Market Track.