Items Tagged with 'category performance'


Consumers increasingly shop for specific retailer private labels

May 31, 2012
U.S. shoppers increasingly are likely to visit a food retailer specifically for its private label products, according to results of a new survey done in November, 2011, exclusively for PLBuyer by Consumer Science, a Dallas/Fort Worth-based research firm.
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Special Report - The Hot List: Foods

The Hot List: May 2012

May 9, 2012

Looking at the list as a whole, private label food categories had total dollar sales of roughly $11.2 billion. 

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Eye On The National Brands

May 9, 2012

 Kimberly-Clark and Procter & Gamble continue to dominate the disposable baby products category, with 35.4 percent and 33.4 percent, respectively, of all category sales in 2010, according to a March 2011 report from Mintel International Group, Ltd. 

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Category Review: Diapers & Training Pants

A Saggy Bottom Line

May 9, 2012

Private label diaper sales are down, but there are some bright spots. The diaper and training pants category did not fare well during the late 2000s recession, and although private label offerings gained market share against the national brands, they face stiffer challenges than private label does in other categories.

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Merchandising Report: Dairy

Like No Udder

April 10, 2012
Each month, PLBuyer brings you a different Merchandising Report, which will give you a snapshot of private label ads and key facts for a particular category or product segment.
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Cleaning up a dirty business

March 30, 2012
Consumers know germs are everywhere and they want antibacterial products to fight off the evil onslaught. But where they turn for such products, and specifically what they think about private label offerings, is becoming an open question.

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Hair today

March 30, 2012
You can expect a woman to give up a lot of things during an economic downturn. But great looking hair isn’t one of them.

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Slice it up

March 30, 2012
No matter how you slice it, or maybe because of how you slice it, consumers are buying private label packaged meats at a rapidly rising pace these days.

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Just desserts

March 29, 2012
Most of the economic news you hear is bad: Unemployment is high, the country’s debt continues to climb and the housing market struggles to recover. At least we’ve got our cheesecake.

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Where's my ice cream?

March 29, 2012
Officials at Ellis Island served ice cream to newly arrived immigrants, ensuring that they received the quintessential all-American welcome. Today, even as the American electorate grows increasingly divided, Americans stand united in one firm belief: when it comes to ice cream and frozen novelties, they want to be indulged.

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Image Galleries

August 2014 New Food Products

This month’s new food products are organic coffee, hatch green chili tzatziki, cultured soy, kernel cooking oils, snack seasoning, thin Swiss cheese, tea and lemonade blend, crispy fish shapes, mole rojo braising sauce, sausage & cheese pita pocket, and chicken club pizza.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB August 2014 cover

August 2014

The August 2014 issue of Private Label Buyer includes articles on non-food grocery items, as well as category insights on store brand spreads, healthcare, and personal care. Check it out today!

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Which private label category is currently seeing the most innovation?
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Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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