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Private Label: The Next Generation

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6/5/12 to 6/7/12
Hilton Chicago
720 S. Michigan
Chicago, IL
United States
Contact: Tracy Kraft

 

PLBuyerPLBuyer magazine is proud to introduce THE conference for today's savvy private label executive: Private Label: the Next Generation, June 5-7, 2012, at the Hilton Chicago.

The time is now to develop, market and merchandise private labels just as CPG's do their brands. Private labels are rapidly evolving from low-price alternatives for shoppers to brands of distinction that draw consumers to your store, and away from your competitors, in today's ultra-competitive food retailing environment.

Learn how you can be on the cutting edge of the next generation of private label, garnering increased sales and new shopper loyalty with your products. Sessions at the conference will center around the three pillars of successful private labels – product development, marketing and merchandising.

Multimedia

Videos

Image Galleries

September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB August 2014 cover

August 2014

The August 2014 issue of Private Label Buyer includes articles on non-food grocery items, as well as category insights on store brand spreads, healthcare, and personal care. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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