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Winter Storm Stock-Up Madness

Three tips for retailers to prep for the snow and promote their store brands.

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PLBuyer's Blog

Private Label Buyer Blog

PLBuyer's new blog will bring you the news, insights, and opinions about the private label industry that only the editors of PLBuyer can bring. Follow along and stay abreast of all the important moves in private label. Read More

Keurig’s 2.0 Fail

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Private label brands are paying licensing fees to have compatibility with the Keurig 2.0, but many rightly call the new system restrictive of consumer freedom. 

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Zenput Explains Mobile App

By Jamie Grill-Goodman
PLBuyer speaks with Zenput about the private label implications of its mobile application, which provides a robust solution to increase compliance and retail execution in stores.
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IDDBA Trend Takeaways—Retailer Branding Through Value

By Douglas J. Peckenpaugh
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Building value-driven attributes into store brand perishables lines can boost variety and selection, doing much to build shopper loyalty and repeat purchase.

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ALDI and Lidl Seek Private Label and National Brand Balance

By Douglas J. Peckenpaugh
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Every retail dynamic—dialed down to organization, channel, region, current and aspirational shopper demographics, etc.—has an inherently advantageous mix of private label and national brands in every category. But hitting that sweet spot is rarely a result of happenstance—and it rarely stands still.

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‘Buy Theirs, Get Ours Free’

By Douglas J. Peckenpaugh
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In an interesting expansion on trialing tactics, Stop & Shop will again promote its store brands through a “Buy Theirs, Get Ours Free Challenge.” 

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September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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Private Label Segments

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Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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