Articles by Douglas J. Peckenpaugh

Cover Story

The Top 10 Trends in Private Label

Several targeted approaches to product development—including natural, storytelling, nostalgia and more—will help feed private label’s growth across a diverse set of food and non-food categories over the next year and beyond.

What is your private brand’s story?


Read More
Doug's Drift

Private Label's Big Show

The annual PLMA Show is taking place November 17–19 in the shadow of the great city of Chicago in Rosemont, Ill.


Read More
Cover Story

Top 35 Private Label Retailers

U.S. retail giant Walmart again leads the private brand pack on our exclusive annual Top 35 list—one that saw some significant shifts.

The private label business in the United States continues to accelerate, growing in diversity and focus. While consolidation ever changes the look of the playing field, U.S. retailers clearly see the strength in promotion and development of their store brands.


Read More
Doug's Drift

Success Through Simplicity

Diversity is often unintentionally associated with complexity in the execution of retail product development and/or branding.


Read More

New Retail Concept Focuses on Store Brand Prepared Food

A former president of Trader Joe’s is creating a retail concept that repurposes grocery surplus into healthful, prepared, store brand meals.


Read More
Cover Story

Convenience Ascendant

Today’s convenience store channel is a force to be reckoned with in our ever-competitive retail landscape, but private label still shows significant room for growth.

Store counts are up—approaching 150,000 U.S. units at the end of 2012, per NACS. And store formats are changing, often skewing in favor of larger footprints and clean, modern redesigns.


Read More
Doug's Drift

Our 21st Century Retail Revolution

We have entered an age of significant change in the retail world. And as these seismic shifts take place, you need to ask yourself how your corner of private label will weather these changes.


Read More

A Whole Foods Store Brand Cost Comparison

The announcement that Whole Foods is planning a store for one of the poorest neighborhoods in Chicago catalyzed a cost-comparison exercise between store brand products at Whole Foods and other grocers.


Read More

The Calculus of Coffee

 We continue to capitalize on niche product segments, but the grand-slam home run comes from products that can capably multitask across numerous segments of our society.


Read More
Doug's Drift

It’s a Branded World of Private Label

Although I’ve covered food in some respect for 20 years now, I’ve exclusively dedicated the last decade-plus to food’s life after harvest – the infinitely varied forms product manufacturers, chefs and others in the edible world lend to food ingredients en route to appeasing our ever-shifting dietary needs and desires.


Read More

Multimedia

Videos

Image Galleries

November 2014 New Non-Food Products

This month's new non-food product are bottles and hair care.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

More Podcasts

Private Label Buyer Magazine

PLB October 2014 cover

October 2014

The October 2014 issue of Private Label Buyer includes new perspectives on produce, as well as category insights on pasta, rice, and potatoes. Check it out today!

Table Of Contents Subscribe

Private Label Segments

Which segment of private label will see the biggest growth over the next year?
View Results Poll Archive

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

facebook_40px twitter_40px  youtube_40pxlinkedin_40pxgoogle+ icon 40px

PLB Marketplace