Articles by Chris Freeman

Quick Trips Important For Retailers To Consider, Speaker Says

By Chris Freeman
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Quick trips are very important for retailers to consider as they represent almost two-thirds of all shopping trips, Terry Lee, founder of Private Brand Advisors told attendees.


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Hale Tells Conference Of Multicultural PL Options

By Chris Freeman
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Nielsen Co. Senior Vice President Todd Hale kicked off the inaugural PLBuyer conference Wednesday morning by telling the audience that multicultural audiences presented a major opportunity for private label retailers and suppliers.


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PLBuyer Conference: Longo Team Talks Tiers

By Chris Freeman

Jenny Longo and Rob Koss told a crowd at the PLBuyer conference Wednesday that the two-year process of revamping their private label program had led Longo Brothers Fruit Market to double its private label penetration in that time.


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PLBuyer Conference: Retailers Increase Digital Coupons In PL

By Chris Freeman

Digital coupons in the private label industry rose more than 126% in 2011 from a year earlier.


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Giant Food, ShopRite Tops, PL Differentiation Fades

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A new annual survey by Market Force Information shows that Giant Food and ShopRite rank ahead of Walmart as the country’s favorite grocers. But it also concludes that shoppers are having a more difficult time today differentiating brands, particularly private label products.


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HanesBrands Leaves Private Label Category

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HanesBrands, a Winston Salem, N.C.-based apparel maker, announced Wednesday that it would leave the private label world, divesting its Outer Banks house brand and working with U.S. wholesale screen-print customers on transition plans.


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Super Premium, Niche Lines Opportunities For PL

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If North American retailers want to take the next step in their private label programs, they should look into super premium lines and targeted labels such as age-specific or ethnic private labels, Planet Retail Global Research Director Natalie Berg told a webinar audience this week.


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Exclusive: Walgreens ‘Very, Very Proud’ Of New Private Label

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Deerfield, Ill.-based Walgreens is touting the launch of its Well at Walgreens private label line as the centerpiece of its private brand strategy, a program launched about three years ago.


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Longo Execs Say Plan For Success In Private Label

By Chris Freeman
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Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy. That’s the opinion of two top executives, who spoke to PLBuyer in a podcast preview remarks they are scheduled to make at the magazine’s live conference, Private Label: The Next Generation, in June.


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Berlin Packaging Completes Third Recent Buyout

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Chicago-based Berlin Packaging, which handles private label products as well as national and regional brands, this week announced that it bought Connecticut-based Lerman Container.


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September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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