After three years of decline, sales of frozen entrées are expected to remain flat this year. Although the category struggles to grow, niche companies and ethnic categories provide some optimism for private label.
While a tough economy traditionally means good things for the affordable pasta category, that hasn’t been the case the past few years. But good things could be on the horizon.
After making inroads during the recession, private label producers of cookies and crackers look to hold their position.
This month’s new food products include mini cheesecakes and pastries, microwavable rice, couscous, pickled garlic, barbecue sauces and rubs, salsa, jerky, and English toffee.
Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.
The June 2013 Issue of Private Label Buyer includes a cover story on the PLBuyer PLB 360 conference, as well as Category Insights on frozen food and meats and general merchandise. Check it out today!
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