Articles by PLBuyer Secret Shoppers

A Walk Down the Aisle - Beverages

What to Drink?

July 18, 2012

The beverage aisle continues to be a very innovative category, especially when it comes to private label products.


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A Walk Down the Aisle - Deli

Meat the Truth

June 15, 2012

Our PLBuyer secret shoppers were a bit confused and didn’t find a lot of private label choices when it came to deli items.


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A WALK DOWN THE AISLE - PACKAGED MEAT

January 12, 2011

Food retailers could be doing a better job displaying price comparisons between private label packaged deli meats and national brands. Read what else PL Buyer secret shoppers found that can help you sell more of your deli meats.


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Multimedia

Videos

Image Galleries

September 2013 New Non-Food Products

This month’s new non-food products include soft chews for dogs, bottle labeling technology, skin-care products, eyebrow razors, and baby-safe laundry detergent.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

More Podcasts

THE MAGAZINE

Private Label Buyer Magazine

PLB April 2014 cover

April 2014

The April 2014 issue of Private Label Buyer includes articles on Omnichannel, store brand sauces, and more. Check it out today!

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NBB Private Label Foods

Which factors will drive further awareness—and development—of national-brand-better (NBB) private label foods?
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Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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