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The beverage aisle continues to be a very innovative category, especially when it comes to private label products.
Our PLBuyer secret shoppers were a bit confused and didn’t find a lot of private label choices when it came to deli items.
Food retailers could be doing a better job displaying price comparisons between private label packaged deli meats and national brands. Read what else PL Buyer secret shoppers found that can help you sell more of your deli meats.
The following stories were the top 10 most-read items posted to the PLBuyer website during the month of April—and we’ve collected them here for quick and easy review. Click through to read the full stories.
Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.
The May 2013 Issue of Private Label Buyer includes a cover story on deli choices, as well as Category Insights on milk and juice and cheese products. Check it out today!
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