Jeanette Driscoll

Jeanette Driscoll is a Contributing Editor for Private Label Buyer.

ARTICLES

Category Insight: Healthful Quick Fixes

As health-and-wellness takes a foothold in beverages, the market shifts, spotlighting juice, smoothies and water.

We’ve come a long way from plain juice and water. With the current focus on anytime, anywhere meals, more consumers are looking for a nutritious quick fix in liquid form.


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Bright Spots in Store Brand Cosmetics

Points of struggle and strength avail themselves in cosmetics

As private label struggles to gain traction in the cosmetics category, retailers are offering high-functioning and distinctive store brand products to remain competitive.


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Private Label Pet Products Go Upscale

Pet products have seen relatively flat sales, so retailers are working to develop products that stand out, with health-and-wellness a key premium approach. 


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Oral Care Products Opportunities Abound

A focus on remedial products with more functionality and convenience is an objective for the category.

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Body Language

The bath and body care category has lost some luster, but taking a closer look at evolving trends can help this niche-based area of retail grow.
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Multimedia

Videos

Image Galleries

November 2014 New Food Products

This month's new food products are Flours, crepes, lollipops, several candy items, pancakes, dip, fish, raisins, pizza, almond milk, peanut butter, and a breakfast bowl.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB November 2014 cover

November 2014

The November 2014 issue of Private Label Buyer - its last issue - includes articles about the retailer as manufacturer and OTC/healthcare items, as well as category insights on pizza and household goods. Check it out today!

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