Tactics

Making Store Brands 'Special'

Why not have the best of both worlds?


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Private Eye

Store Brand Dairy Delights

Our secret shoppers head to their local retailers to discover new dairy details, pitting private label vs. national brands.

Private label dairy products like whole milk and natural shredded cheese remain behemoths of the industry, with options easily found in almost any store.


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Category Insight: Private Label Bakery Rising

Baked goods are alive and well in retail, but distinct factors are driving individual segments.


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Category Insight: Store Brand Coffee & Tea - Caffeinated Convenience

Single-cup coffee, refrigerated RTD drinks and instant tea are the buzz in caffeinated beverages.

If convenience is a primary theme of private label this year, coffee and tea could easily be main characters.


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Private Label Bakery and Deli Shine

We see a strong start for the first quarter of 2014 - particularly for Bakery and Deli.

The first quarter 2014 has come to a close, and the results are in for private label: a strong start to the year.


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Doug's Drift

Strategic Investments in Private Label

You’ve likely already noticed that we’ve been busy here at PLBuyer—as I’m sure you’ve also been busy, since the private label industry continues to mature and folks across the board are continually sharpening their private label tactical approaches.


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Category Insights: Snacks

Store Brand Snack Culture

Store brand snacks like cookies and salty snacks are currently seeing growth through diversification.

While talk around better-for-you foods continues, a mix of healthy—and less-healthy—snacks is still popular in the snack category.


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Following The Buzz

Defaulting to National Brands

In the several years I’ve spent writing about store brand baby care products, I’ve gathered a stockpile of knowledge of the products available. I know what options exist from store to store, and I know that with a little bit of research and math I could easily find the cheapest diaper available.


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Doug's Drift

Keeping Private Label Ahead of the Curve

An instrumental factor in continually driving private label business forward is maintaining the current base of store brand shoppers cultivated through the years, while expanding that base as economic conditions improve.


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Cover Story

Omnichannel: The New Path to Purchase

Omnichannel poses multiple challenges—and significant opportunities for private label.

Omnichannel is one of the hottest topics in retail today. Econsultancy describes it as “an integrated sales experience that melds the advantages of physical stores with the information-rich experience of online shopping.”


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Multimedia

Videos

Image Galleries

October 2014 New Food Products

This month's new food products are seasonings, Greek yogurt dip, seaweed snack, mushrooms, candy, shredded cheese, chocolate, broth, ice cream bars, salad topper, and wine.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB October 2014 cover

October 2014

The October 2014 issue of Private Label Buyer includes new perspectives on produce, as well as category insights on pasta, rice, and potatoes. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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