Merchandising Features

Consumers increasingly shop for specific retailer private labels

U.S. shoppers increasingly are likely to visit a food retailer specifically for its private label products, according to results of a new survey done in November, 2011, exclusively for PLBuyer by Consumer Science, a Dallas/Fort Worth-based research firm.
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A Walk Down the Aisle - Personal Care

Getting Personal

Some retailers need to put more emphasis on touting the lower prices of their private label personal care items. 


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A Fresh Food Fanatic

Wegmans Food Markets Inc. is mastering the merchandising of prepared foods.
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On Target

Target Corp. is becoming a more active marketer of fresh foods. Analysts say the mass-merchandiser is headed in the right direction, but challenges to success remain.
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Frozen Spotlight

Frozen Goes Healthy

Growing shopping interest in healthy eating is leading to the launch of more better-for-you frozen offerings.
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Special Report

Cup of Convenience

Private label is an opportunity area for convenience stores that are willing to make a commitment to executing the right strategy.
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Merchandising Report: Dairy

Like No Udder

Each month, PLBuyer brings you a different Merchandising Report, which will give you a snapshot of private label ads and key facts for a particular category or product segment.
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A Walk Down the Aisle: BAKERY

From Dough to Dough Compared to last year, food retailers still have some work to do when it comes to displaying and marketing their private
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Consumers are noticing more ethnic PL items on shelf

Younger consumers are more likely to be buyers of ethnic private label foods than are those over 34 years of age, according to exclusive research done for PLBuyer by research firm Consumer Science.

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Walk Down the Aisle: It's in the bag

PLBuyer secret shoppers sent to four stores across the country in late summer found more private label produce offerings than they did branded produce.

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October 2014 New Food Products

This month's new food products are seasonings, Greek yogurt dip, seaweed snack, mushrooms, candy, shredded cheese, chocolate, broth, ice cream bars, salad topper, and wine.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB October 2014 cover

October 2014

The October 2014 issue of Private Label Buyer includes new perspectives on produce, as well as category insights on pasta, rice, and potatoes. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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