Merchandising Features

Following the Buzz

Private Brands Contest Roundup

By Jamie Grill-Goodman
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Last December, I took a look at some of the contests retailers were running. With this issue arriving on the heels of PLMA’s 2013 Private Label Trade Show, it seems like a good idea to take another look, while the buzz and excitement for promoting private label products is still in high gear.


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Exclusives: Consumer Survey

Has Private Label’s Power Peaked?

How can retailers improve their private label business, positioning their store brands for renewed growth and consumer interest?
By Jonathan Asher
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Does an improving economy mean a downturn in private label sales? Not necessarily. However, recent research from Perception Research Services (PRS) suggests some potential softening in select categories after years of steady growth.


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Private Eye

Store Brand Dairy Deals

By Jamie Grill-Goodman
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Private label dairy is big business, perennially posing strong competition to national brands, with milk alone garnering over $8 billion in sales each year.


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Thinking Inside the Box

Store Brand Guru Dave Nichol Remembered

By Tom Stephens
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Last month, many of us were mourning the loss of Dave Nichol, a pioneer and giant in our industry. So what has that got to do with Jimmy Fallon and Co.? I’ll get to that.


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Focus on Digital

Will We Burst the Store Brand Bubble?

By Jim Wisner
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Store brands have seen breathtaking growth in recent years. In 2012, sales surpassed $108 billion and unit share climbed over 21 percent, according to PLMA and Nielsen.


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Doug's Drift

Private Label's Big Show

By Douglas J. Peckenpaugh
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The annual PLMA Show is taking place November 17–19 in the shadow of the great city of Chicago in Rosemont, Ill.


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Private Eye: OTC

Cold Season Approaches

Our secret shoppers head to their local retailers to find out what’s happening in the OTC aisles.
By Jamie Grill-Goodman
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Private label cough syrup rose more than 16 percent to almost $127 million, with a 36 percent share of the category, according to SymphonyIRI Group data for the latest 52 weeks ending August 11, 2013.


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Focus on Digital

Store Brand Tactics for Social Media

Store brand manufacturers are at a disadvantage in reaching the consumer. What to do?
By Jim Wisner
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 In a recent interview with The Wall Street Journal, Procter & Gamble CEO A. G. Lafley said his company is now spending upward of 35% of its marketing budget on social and digital media—a whopping $1.5 billion!  


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Thinking Inside the Box

A New Take on Innovation

By Tom Stephens
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"I" is for investigate. Pick a bunch of new thoughts and ideas about old and discontinued items that it might make sense to reintroduce.


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Exclusives: Consumer Survey

Consumer Attitudes Toward Online Grocery Shopping

This PLBuyer exclusive investigates current consumer perspectives on online grocery shopping with particular emphasis on private label.
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Consumers are already accustomed to shopping online. But does that level of acceptance translate over to grocery items—and particularly store brand products?


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Multimedia

Videos

Image Galleries

September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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