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Doug's Drift

Strategic Investments in Private Label

You’ve likely already noticed that we’ve been busy here at PLBuyer—as I’m sure you’ve also been busy, since the private label industry continues to mature and folks across the board are continually sharpening their private label tactical approaches.


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Private Eye, Sauces: Store vs. National Brands

Our secret shoppers head to their local retailers to discover merchandising tactics related to private label sauces.

It seems private label sauce categories have plenty of room to grow. Meat sauce/marinade/glaze was up almost 15 percent to $41 million with only a 4 percent share, according to IRI data for the latest 52 weeks ending January 26, 2014.


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Following The Buzz

Store Brand Promotions for Easter

With Easter approaching, egg sales are likely on many retailers’ minds.
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Exclusive Look at Private Label: Great Value Naturals

Last November Walmart entered the “green” cleaning space with the introduction of Great Value Naturals (GVN), a private brand of all-natural household cleaners. 


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Safeway and Albertsons Merge

Cerberus Capital Management has agreed to buy Safeway Inc. for over $9 billion, merging it Albertson’s.


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Thinking Inside the Box: Cross Channel Time

Say “cross channel” to anyone in Europe, and their first thought always used to be someone is going to either swim from France to England, or vice versa.


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Following The Buzz

Health and Value Through Private Label

By now, many of you may have forsaken your New Year’s resolutions or, if they involved proclamations of healthier living, perhaps put them off until spring when the weather reminds you of approaching beach trips and bathing suits.


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Safeway May Sell; Private Brand Sales Reach All-Time High

Safeway Inc. is in discussions concerning a possible transaction involving the sale of the company; private brand sales reached an all-time high.
 


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Target Goes International with Peter Pilotto Launch

Target will launch its new exclusive fashion collaboration with Peter Pilotto February 9, offered internationally through Net-A-Porter.com.


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H-E-B to Launch Supplier Contest During Super Bowl; Adds Whatafries

H-E-B will run a Super Bowl commercial between the third and fourth quarter to launch its H-E-B Primo Picks Quest for Texas Best Contest, a search for unique grocery items from local suppliers.
 


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Multimedia

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November 2014 New Food Products

This month's new food products are Flours, crepes, lollipops, several candy items, pancakes, dip, fish, raisins, pizza, almond milk, peanut butter, and a breakfast bowl.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB November 2014 cover

November 2014

The November 2014 issue of Private Label Buyer - its last issue - includes articles about the retailer as manufacturer and OTC/healthcare items, as well as category insights on pizza and household goods. Check it out today!

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Private Label Segments

Which segment of private label will see the biggest growth over the next year?
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