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From expanding their presence into fresh to connecting consumers with their private brands via social media, chain drugstores have been up to quite a bit in the past year.
To help promote trial and awareness of their private labels, more and more retailers are turning to in-store sampling.
This month’s new non-food products include Regenerating Eye Lifting Serum, Sensitive Skin Soap Bars, Cheddar Pet Food, Freezer-Grade Rollstock, and Cardboard Bottles.
No brand is immune to crisis.
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