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There’s no doubt about it—snacking continues to grow in America. While some consumers seek out healthy snacks, others still rely on old standards like potato chips, looking for new flavors to spice things up.
One of the key categories delivering positive results in the PLBuyer Index this month is Deli.
In the dog days of summer, it seems only fair to take a closer look at performance of private label merchandise in the Frozen category.
The frozen food department accounted for $41 billion in sales in 2011, according to Nielsen records compiled for the 2012 PLMA Private Label Yearbook.
When shoppers are looking to bake at home, private label is one of the first places they appear to turn.
Condiment sales have grown steadily over the past five years, and private label suppliers say the continued success of sales will be in expanded flavor profiles and healthier ingredients.
When you think of frozen private label food, images of a rushed dinner for a busy family or a single woman working late nights on a pinched budget might spring to mind. But this perception no longer holds true, as today’s private label frozen foods offer not just inspired culinary convenience, but upscale ingredients and packaging.
Milk accounted for about $15.6 billion in sales and refrigerated juice/drinks almost $6 billion in 2012, according to SymphonyIRI Group data.
Sometimes it might come off as a little cheesy. But there’s no joking around about the strength of private label sales in the cheese category today.
This month’s new non-food products include soft chews for dogs, bottle labeling technology, skin-care products, eyebrow razors, and baby-safe laundry detergent.
No brand is immune to crisis.
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