Featured Stories

Retailer of the Year: Whole Foods Market

Whole Foods, the 2014 PLBuyer Retailer of the Year, continues to make unprecedented moves in its private labels and overall branding, fueling growth.
By Douglas J. Peckenpaugh
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Whole Foods Market might only currently sit at No. 30 on the PLBuyer Top 35 Private Label Retailers list, but this landmark retailer continues to make moves that will add significant momentum to its business—most notably in the areas of private label and overall retailer branding.


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PLBuyer Index

Holiday Brand Massacre or Private Label’s Big Price Move?

Private label excelled in 2013, but ends the year with a whimper.
By Nikki Baird
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Overall, private label had an excellent year. Over the 52-week rolling period, private label share of revenue is up over the prior period, and most of that was achieved by raising prices without losing substantial share in unit sales.


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Following The Buzz

Health and Value Through Private Label

By Jamie Grill-Goodman
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By now, many of you may have forsaken your New Year’s resolutions or, if they involved proclamations of healthier living, perhaps put them off until spring when the weather reminds you of approaching beach trips and bathing suits.


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Doug's Drift

Big-Picture Branding

By Douglas J. Peckenpaugh
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Retailers are quickly evolving into more than just a means to an end—well beyond simple transaction—and the captivating aspect of that picture is lifestyle branding.


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Category Insights: Growing Frozen Store Brand Appetizer Sales

Ethnic, upscale and healthier products help differentiate the range of available frozen store brand appetizers.
By Douglas J. Peckenpaugh
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According to the September 2013 “Frozen Food Market” report from Transparency Market Research, the global frozen food market is projected to reach $293.75 billion by 2019, up from $224.74 billion in 2012.


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Consumer Survey: Consumer Attitudes Toward Store Brands

A new exclusive survey shows price point can sway consumer purchase decisions toward either national brands or private label in several product categories.
By Chandi Gmuer
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This survey investigating attitudes to private label was sent to members of Consumer Science’s online U.S. panel with responses collected during December 2013.


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Turkey or Toast: How Private Label Fared for Thanksgiving

The PLBuyer Index is up, and the last period was one of the best of the year.
By Nikki Baird
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 The PLBuyer Index for the 4 weeks ending December 1, 2013 hit 103.9, up from 102.2. Private label share of revenue was up slightly, to 17.4 percent. Revenue was up 1.8 percent for national brands, but was up 2.3 percent for private label. 


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The 2014 Category Colonel Awards—New & Improved!

By Douglas J. Peckenpaugh
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Those of us who make the retail world our home are more than familiar with the product tagline, “New & Improved!” The eye-catching phrase quickly grabs shopper attention as an indicator of change. But the degree of difference between old and new can land anywhere on the reformulation spectrum, from minor tweaks to a complete product overhaul.


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Private Eye: Store Brand Snack Attack

Our secret shoppers head to their local retailers to find out what’s happening with snacks.
By Jamie Grill-Goodman
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Private label nutritional snacks/trail mixes was up 16 percent to $425 million with a 32 percent share, according to SymphonyIRI Group data for the latest 52 weeks ending December 1, 2013.


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Focus on Digital: Why Store Brand Retail Should Go Mobile

By Jim Wisner
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Just when we thought we were beginning to understand the online retail experience, it is evolving again.


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September 2014 New Food Products

This month's new food products include cane sugars, barbeque sauce, condiments in squeeze bottles, cinnamon snack seasoning, and jalapeno tzatziki, ice cream, herb toasts, corn puffs, instant coffee, coconut water, and a water enhancer.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB September 2014 cover

September 2014

The September 2014 issue of Private Label Buyer includes a convenience channel update, as well as category insights on frozen store brand trends and health and beauty items. Check it out today!

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Private Label Segments

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