Private Label Buyer

Target Introduces Exclusive Limited-Edition Collection

June 1, 2009

Target Corp., Minneapolis, announced the launch of Dror for Target, an exclusive limited-edition collection that includes bedding, decorative accessories and stationery. The retailer said it is committed to enlisting fresh and new designers to create stylish, yet affordable products for every room in the home. The designer, Dror Benshetrit - known for his multi-functional designs - will bring space-saving innovations to the collection, available in stores this month.

“Target continues to provide smart living storage solutions that add graphic appeal to the home,” said Gina Sprenger, senior vice president of merchandising at Target. “The Dror for Target collection is another example of how Target delivers on our brand promise, ‘Expect More. Pay Less.’”