Private Label Buyer
Private Eye

Q&A- What They Are Saying

June 15, 2012

We asked some of the top speakers at the first PLBuyer conference what they were looking forward to, and hoped to get out of, the experience in Chicago. Here’s what they had to say:

jenny longo brothers fruit markets

“For me I think it’s going to be interesting to hear other people’s presentations, particularly the ones that relate to similar launches and similar plans, going from one tier to several.”

— Jenny Longo, director of private brands, Longo Brothers Fruit Markets.


Longo fruit markets robert koss headshot


“I’m looking forward to meeting fellow retailers and discussing their challenges and opportunities.”

— Robert Koss, vice president of marketing, Longo Brothers Fruit Markets


sam mayberry supervalu

“I’m looking forward to an opportunity to network with other professionals, make a few new friends, and be able to learn more about private brands and hopefully develop an edge for private brands out in the marketplace.”

— Sam Mayberry, vice president of private brands, Supervalu


terry lee private brand advisors

“I’m very excited about the conference in that it has a great lineup of speakers and I do think that the opportunity for the participants to taste and test a lot of the products is a unique offering at this conference, which is fantastic because the quality aspect of private brands is something that is critical to its long-term success.”

— Terry Lee, founder, Private Brand Advisors


Todd Hale nielsen headshot


“It’s always great to see other people’s opinions and ideas on where the industry is going. Ultimately, I think we need to see a lot more collaboration in stores to drive total store growth in both brands, as well as private brands, and I think a lot can be shared in terms of what’s winning and what’s not between manufacturers and retailers.”

— Todd Hale, senior vice president of consumer and shopper insights, Nielsen


mike deuilo price chopper


“New, exciting, innovative ways on how to drive corporate brand sales.”

— Mike DeJulio, director of corporate brands & specialty foods, Price Chopper