Articles Tagged with ''CVS''

Private Eye: OTC

Cold Season Approaches

Our secret shoppers head to their local retailers to find out what’s happening in the OTC aisles.
October 2, 2013

Private label cough syrup rose more than 16 percent to almost $127 million, with a 36 percent share of the category, according to SymphonyIRI Group data for the latest 52 weeks ending August 11, 2013.

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CVS Expands Essence of Beauty Line

September 10, 2013

 CVS/pharmacy has added to their private label fragrance and body care line, Essence of Beauty. The expanded and refreshed bath and body collection delivers four new fragrances created by renowned perfumers.  

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CVS Launches Gold Emblem Select

June 13, 2013

CVS/pharmacy has announced the launch of Gold Emblem Select, an assortment of items that celebrate the exceptional in every day food, beverage and snack products.

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Retailers Take Breather On Private Label Promotions

June 5, 2013

A week after ramping up private label promotions for Memorial Day, a majority of retailers watched by Chicago-based market research firm Market Track trimmed their promotions, according to an exclusive report for PLBuyer’s eReport.

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Exclusives Retailer Roundtable

Private Label In Comfort Zone With Value Products

Buyers say in health, beauty and OTC categories, winning at value first is the priority, then finding subtle ways to bring value-added features home.
June 4, 2013

Over the course of a surprisingly rainy and overcast day in Henderson, Nev., a small group of retail buyers gathered in a room during the ECRM Private Brand Health and Beauty Care trade show to talk about their business.

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Report Shows 40 Percent Savings For Private Label Beauty Products

May 14, 2013

ShopSmart magazine, a production of Consumer Reports, reports in its June issue that shoppers can save 40 percent on beauty products with private label items rather than national brands.

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The ability to mine valuable information, and quickly act on it, often spells success in this industry.

The Anatomy of a Scoop

April 25, 2013


When jockeying for competitive advantage in any industry, the ability to mine valuable information—and act quickly and judiciously with that knowledge—often factors directly into the bottom line while building your reputation.

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Retailers Ramp Up Promotions

April 24, 2013

A majority of the retailers followed by Chicago-based market research firm Market Track showed increases in private label promotions from a year ago, the company said in a report done exclusively for PLBuyer’s eReport.

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Cover Story: Chain Drugstore Report

Destination Drugstore

PLBuyer takes a deeper look at the top three drugstore retailers in the U.S.
April 9, 2013

Drugstore retailers have come a long way. Today's drugstore is a total shopping destination that includes an array of private label products from premium food and beauty care to environmentally friendly merchandise and pharmacy services backed by OTC products.

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Following The Buzz

Healthcare Solutions

April 8, 2013

Healthcare is, and should be, one of the nation’s top issues. In 2007, illness or medical bills contributed to 62.1 percent of all bankruptcies in 2007, according to the American Journal of Medicine.

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Image Galleries

July 2014 New Food Products

This month’s new food products include coffee, energy bars, healthy pizza for kids, specialty sauces, Greek yogurt dip, gelato, puffed grain snacks, snack seasonings, and much more.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

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Private Label Buyer Magazine

PLB July 2014 cover

July 2014

The July 2014 issue of Private Label Buyer includes articles on changing retail dynamics as well as category insights on store brand cosmetics and paper products. Check it out today!

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