Frankly Speaking: New awards, expanded PLMA preview, new top 35

March 30, 2012
/ Print / Reprints /
ShareMore
/ Text Size+
As we were finishing this issue for you, we at PLBuyer also were preparing to host our all-new PLBuyer Design Excellence Awards for private label packaging.


As we were finishing this issue for you, we at PLBuyer also were preparing to host our all-new PLBuyer Design Excellence Awards for private label packaging. The excitement and the industry involvement in this new competition have been extremely invigorating and gratifying for us.
In the past, when PLBuyer held a packaging contest, it simply invited retailers, designers, wholesalers and others to send private label packaging and had editors of several of our parent company’s publications pick their favorites.
This year, we have assembled an all-star panel of private label designers who have worked on such iconic private labels as that of Loblaws, Duane Reade and Sam’s Club, to name just three. We are using quantifiable judging criteria that will let entrants know how they rate versus their competition. In short, we are creating recognition that private label packaging design has arrived. We know the end result will be to provide benchmarks all of our readers can use to design more effective private label packaging.
The private label business has responded to our new competition in dramatic fashion. Our offices were overflowing with entries as the judging neared on Sept. 13. And the excitement will continue at the PLMA show.
We invite you all to stop by our expanded booth at the PLMA show here in the Chicago area Nov. 13-15 to view the finalists in each of our categories. Winners will be announced at a special event we’re holding at the show. Be sure to visit our booth to see which designs our judges decided were among the best of the best. And watch for details of our awards presentation, it’s sure to become a must-attend part of PLMA.
Speaking of PLMA, at the same time we were working on the new awards judging, we also were preparing a two-part expanded PLMA preview you’ll read here and in our November issue. I’m sure you’ll find this preview unlike any you’ve read. This year’s show is using the tagline “It’s a Store Brands World.” We agree and so in November, we look at the latest private label developments in Europe, Asia and Latin America. Read what trends there could provide tips for you here to improve your private label business. The preview this issue provides you with an early sneak-peek at what suppliers are planning to exhibit at the show; this feature should help you plan your time there.
This insights-filled issue also features our annual ranking of the top private label retailers of North America. We’ve expanded the list from 30 to 35 retailers this year and, working with a new research partner, are bringing you more detailed and more focused profiles of what these retailers have done and are doing with their private labels.
Several retailers took part in these rankings this year for the first time, a development we think shows that private label retailers are seeing the benefits of information sharing for the business as a whole. Bravo to them, bravo to our design entries and bravo to all our readers, we hope you’re enjoying and profiting from all the new features we’ve brought you this year.

Did you enjoy this article? Click here to subscribe to Private Label Buyer.

Recent Articles by John Frank

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

April 2014 New Non-Food Products

This month's new non-food products include sunscreen bands, makeup remover, lip balm, jumbo cotton balls, healing ointment, and a shelf-management system for better merchandising.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

More Podcasts

THE MAGAZINE

Private Label Buyer Magazine

PLB April 2014 cover

April 2014

The April 2014 issue of Private Label Buyer includes articles on Omnichannel, store brand sauces, and more. Check it out today!

Table Of Contents Subscribe

NBB Private Label Foods

Which factors will drive further awareness—and development—of national-brand-better (NBB) private label foods?
View Results Poll Archive

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

plbuyer superstore logo

STAY CONNECTED

facebook_40px twitter_40px  youtube_40pxlinkedin_40px