A TRUE PRIVATE LABEL TOP 30 EXCLUSIVELY FOR YOU

November 1, 2010
/ Print / Reprints /
ShareMore
/ Text Size+

Our pledge to bring you exclusive news, analysis and actionable information about the private label world reaches a new level in this issue with our PL Buyer Top 30 list of North American private label retailers.
Lists we’ve run in the past simply ranked retailers by overall sales, numbers you could have easily found in a variety of other locations.

 
The list we feature in this issue, compiled for us by research firm Planet Retail, is vastly different than any we’ve ever done before. It ranks retailers by their private label grocery sales to give you a true picture of the North American private label scene. Plus, the individual retailer profiles in this issue focus on retailer private label initiatives and successes during the past year, another change from past practices.
 
The information here will be much more useful to you as you do business in the private label arena. It presents a more accurate picture of not only who the big players are, but how much private label they’re actually selling. Compare the top of this year’s list to last year’s, for example. Walmart is at the top of both, of course. But last year’s No. 2, CVS, drops to No. 15 this year when we examine only private label grocery sales, defined as food and beverages, health and beauty care items and household products. Kroger moves up from No. 3 to No. 2 and ALDI, which didn’t make last year’s list, shoots to the No. 3 position.
Canadian retailers Loblaw and Sobeys move significantly higher on the list, as they should to reflect the larger amount of private label offerings they have compared to most of their U.S. counterparts. Indeed, U.S. retailers can look to Canada when searching for models of how to successfully create, market and sell a wider array of private label offerings.

 

Planet Retail took the estimates it created for this year’s list and then looked ahead, predicting private label grocery sales for these 30 retailers in 2014. Looking at that portion of our rankings table, you’ll see Target enjoyed the biggest move upward, making it a private label retailer to watch in the next five years.


As you page through this issue, take a moment to read our Corner Office interview with Private Label Manufacturers Association (PLMA) President Brian Sharoff. With his nearly 30 years at the helm of PLMA, it’s fair to say Sharoff has seen it all when it comes to private label’s growth and evolution. Whether you’re an industry veteran or new to the business, you can gain important insights from reading what he has to say.

Did you enjoy this article? Click here to subscribe to Private Label Buyer.

Recent Articles by John Frank

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

November 2014 New Food Products

This month's new food products are Flours, crepes, lollipops, several candy items, pancakes, dip, fish, raisins, pizza, almond milk, peanut butter, and a breakfast bowl.

Podcasts

Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

More Podcasts

Private Label Buyer Magazine

PLB November 2014 cover

November 2014

The November 2014 issue of Private Label Buyer - its last issue - includes articles about the retailer as manufacturer and OTC/healthcare items, as well as category insights on pizza and household goods. Check it out today!

Table Of Contents Subscribe

Private Label Segments

Which segment of private label will see the biggest growth over the next year?
View Results Poll Archive

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

facebook_40px twitter_40px  youtube_40pxlinkedin_40pxgoogle+ icon 40px

PLB Marketplace