About Private Label Buyer Magazine

PLBuyer is the #1 media brand serving the private label industry.

Each issue of PLBuyer will deliver the business critical information consistently requested by retail professionals: new product information, industry data and analysis of key trends, strategic & tactical insights, industry perspectives, operational best practices, and in-store real-life success stories.

Online, PLBuyer will provide our audience with breaking news and analysis, additional unique content, video, podcasts, supplier directory, archived content, and a variety of interactive tools and components to meet the informational needs of private label retailers. Additionally, the PLBuyer Superstore is a dynamic digital sourcing tool for private label retailers.

PLBuyer offers marketers the following key attributes:

Publishes more editorial pages than any other publication serving the private label industry, sells more ad pages than any other publication serving the private label industry and is the only monthly magazine exclusively serving the private label retail headquarter professionals.

Furthermore, an independent survey of retailer delegates attending the PLMA Show clearly concluded PLBuyer is the "preferred, most credible, most influential publication received and read by private label retailers."


BNP Media

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BNP Media is one of the country's leading business-to-business media companies serving industry professionals across 50+ industries through magazines, custom media, enewsletters, website conferences, events and market research. BNP Media is commited to helping professionals succeed in business by providing superior information.

We have advertisers and readers around the world, and can translate our publications in any language, depending on our clients' needs. Founded in 1926, BNP Media is a fourth-generation, family-run business headquartered in Troy, Michigan with regional offices around the country.

Visit our website at www.bnpmedia.com

Corporate Directors

John R. Schrei


Rita M. Foumia

Corporate Strategy

Vincent M. Miconi


Lisa L. Paulus


Scott Wolters

Conference & Event Director

Michelle Hucal

Content Deployment

Michael T. Powell


Nikki Smith

Online Development

Marlene J. Witthoft

Human Resources

Beth A. Surowiec

Clear Seas Research

Scott Krywko





Image Galleries

April 2014 New Non-Food Products

This month's new non-food products include sunscreen bands, makeup remover, lip balm, jumbo cotton balls, healing ointment, and a shelf-management system for better merchandising.


Coming with a clear, comprehensive plan was the key to success for Longo Brothers Fruit Markets when the grocer decided to roll out a two-tier private label strategy, Jenny Longo and Robert Koss tell PLBuyer editor Chris Freeman in this podcast.

More Podcasts


Private Label Buyer Magazine

PLB April 2014 cover

April 2014

The April 2014 issue of Private Label Buyer includes articles on Omnichannel, store brand sauces, and more. Check it out today!

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NBB Private Label Foods

Which factors will drive further awareness—and development—of national-brand-better (NBB) private label foods?
View Results Poll Archive

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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