Portland, Ore.-based Coffee Bean International (CBI) said it
launched a newly designed Web site at
www.coffeebeanintl.com.
The improved and expanded site features “more robust content and additional
resources that demonstrate the quality, innovation and services offered by one
of the nation’s leading private brand specialty coffee roasters.”
According
to CBI, features include a behind-the-scenes video tour of the company’s state-of-the-art LEED
Silver-certified facility, including a look at roasting and packaging
operations; resources for private label buyers to help understand CBI’s private
brand development process; and a company blog that offers news and stories from
abroad, as well as insight from the company’s team of experts.
“Our
site now offers customers and partners a view into our roastery, as well as a
more complete picture of our capabilities as a full-service partner across the
three distinct channels we operate in,” said Joe Prewett, vice president of
marketing, CBI.
