Wegman's Wednesday announced the release of a new private label brand Super Pasta.
In an effort to make the pasta more user friendly the whole grains offering changes from its standard brown pasta color to the more recognizable white once cooked.
The pasta contains whole grains, protein, vitamins and fiber. Sold at $1.99 a package, it will make its debut this Labor Day weekend.
Wegman’s runs 76 stores in New York, Pennsylvania, New Jersey, Virginia and Maryland.
