Not Your Grandma's Private Label Safeway recently consolidated its private label offerings, paring more than 70 brands down to 10 “power brands” — complete with new packaging. Moreover, the company's exciting O Organics and Eating Right lineups are in tune with today's concerns centering on health and wellness. PL Buyer takes a look at what makes Safeway's private label program such a standout — and what steps the company is taking to ensure it stays that way.
Category Review: Cosmetics - Hello, Gorgeous! Traditionally, private
label cosmetics have had a bit of a rough go in retail. Store brand items
have had to share limited shelf space with big national brands that feature
sleek packaging and exotic-sounding product names.
Category Review: Cheese - Just Say Cheese Few other foods are as
ubiquitous as cheese. The 5,000-year-old dairy favorite tops pizzas and
sandwiches, enjoys main attraction status on party trays, and serves as the
starting point for creamy sauces and dips.
Seidler Says...: Change: A Necessary Evil After many conversations with retailers, manufacturers and industry
consultants involved with store brands, I’ve come to the conclusion
that I’m an atypical consumer. This is difficult to admit in my line of
work.
by LoriSeidler
Thinking "Inside the Box": Maybe It’s Time to Chill! Regular readers of my column might be thinking I have become a
meteorologist. Last month I wrote about global warming, and this month
I proclaim that it’s “time to chill.”
New on the Shelf Home Meal Solutions; 30-Minute Marinades; Allergy Relief; Decadent Coffee; Store Brand Beer; Instant Oatmeal
Sugar-Free Cakes Sweet Lilly’s Heavenly Desserts announces the addition of three
no-sugar-added varieties to its line of hand-finished cakes. The new
varieties include strawberry shortcake, peach shortcake and New
York-Style cheesecake.
Premium Ice Cream Choctál Inc. introduced three single-origin vanilla ice creams. The new
varieties include Indonesian, Papua New Guinea and Mexican vanillas.
DipTops New to the private label industry, DipTops are disposable,
spill-resistant snap-on spitoons that are custom-made to clamp tightly
to the top of aluminum beverage cans.
Organic Nutritional Supplement Reds n’ Things — the new supplement from VitaCeutical Labs — is free
from genetically modified organisms. It is organic-certified and made
from 100 percent raw vegan products.
